Resources and tips for the self-published author.

Publishing News Roundup Series: Why Big Publishers Buy Small Boutiques

by Maureen Crisp •  March 14, 2017  •   Follow

Published in News  •  No comments

 

Why do big publishers buy small ones?

It is because of the potential market that they can’t get otherwise. Big publishers can sell to big markets, but they can’t get niche markets on their own. By buying small publishers, big publishers can target those small markets that they couldn’t normally get. Indie publishers have what the big publishers don’t, and that is what makes them unique and important to the reader market.

 

Indie Cool

 

I am sitting outside listening to the cicadas and thinking hopeful thoughts that the two weeks of summer we have just had isn’t all we are going to get. The weather suddenly turned cool and now the north of the country is getting record rainfall and floods. It’s a worry.

 

In the publishing world Hachette just bought a boutique ebook publisher. Why? Is it because they were niche and top of their game in the Indie publishing world? Is it because now it is cool to be seen as Indie… (In last weeks roundup Waterstones disguises their chain bookstores as Indies in the high street.)

 

What is in the future for the publishing industry now that colouring books are no longer the break out hit?

 

This week Joanna Penn interviewed a music industry veteran Dave Kusek about the changes that happened in the music business and what might be around the corner for publishers. This is an interesting article. (Merch anyone?) Along with that great article she also has a standout post on Using Amazon Ads.

 

And where is eCommerce going in the future? Writers need to keep an eye on the real paying world here too. After all a sale could be only as far as your smart phone.  Do you have an Epic Author One Sheet? It can make a sales difference- Judith Briles. And a Stand Out Author Bio– Epic post from Anne R Allen.

 

Make the reader care! Mary Kole said in her excellent article on writing feelings, so the fact that Angela Ackerman and Becca Puglisi are about to celebrate their 200,000th book in the Emotion Thesaurus series is a big tick from writers. I was first linking to their Emotion Thesaurus for Writers (Bookshelf Muse) site about six years ago. I have the first book in the series and it’s a nifty resource. I’m waiting for the next one on Emotional Wounds.

 

Productivity is the name and writers are always looking for ways to amp it up… so treadmills… yes? Abbi Perets says Walking and Writing= productivity.

 

The London Book Fair is coming up… and Alli are running their awesome Indie fringe online event around it. Check out the speakers they’ve got lined up… and it’s free.

In The Craft Section,

 
 
 
 
 
Conflict and suspense in every novel– James Scott Bell- Bookmark
 
 

In The Marketing Section,

The epic guide to book launch teams– Bookthority- Bookmark!
 
 
Why your about page matters?– Joel Friedlander- Bookmark
 
 
How to sell 100x more books – Bookbub Insight
 
 
10 step book launch plan- Derek Murphy- Bookmark!!
 
 Publishing your first book- Frances Caballo
 
 
 

To Finish,

Among the more interesting bookshops I have wandered into is The Comic Bookshop. It is a haven for the geek and nerd with collectable merch but also amazing comic books.  They are Indie in every way. Litreactor has an interesting article about 8 things a Comic book store can teach booksellers. As I was reading this I was thinking of all the bookstores I know that fit the bill. They are all Indie… funny that. Indie must be where the cool kids hang out.

 

Maureen
@craicer

 

About Maureen Crisp

Maureen Crisp has been writing her weekly publishing roundups for over seven years. She is a traditionally published children's author as well as indie-published. She lives in New Zealand and is heading the team organising the 4th National Conference of Children's Writers and Illustrators. She is currently trying her hand at writing a children’s book series if she can drag herself away from forever tweaking her Mars novel or obsessing over space.