book marketing open

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I have a book in press now, (nonfiction, health) and I need to develop a marketing plan, including a timeline for everything to do between now and launch. Specifically, I need help developing a media kit and people to send it to, social media, presentations and videos, and planning the launch. What I envision is an hourly rate, with a weekly meeting where we decide what each of us will do during the upcoming week. If the publicist is in Los Angeles, we could meet in person; otherwise we could do it by phone or Skype.