Publishing News Roundup Series: Five Events That Could be Game Changers in Publishing
by Maureen Crisp • August 22, 2016 • Follow
Published in News • No comments
Especially in the past few years, there has been a lot of game changers in publishing. It leaves many to wonder, can there be much left to cause big changes in publishing?
Mike Shatzkin still thinks that there can, and below he talks about five possible events that can still happen as game changers in publishers. As for things staying the course, below Jane Friedman talks about internet marketing that still works really effective in self-publishing, including pop-ups on websites:
Striving for gold
This week the news is all about some big sporting event… meanwhile in publishing…
Mike Shatzkin was interviewed recently by Teleread and they asked him to make some predictions for the future. Mike believes that the biggest changes have already happened in publishing but he did have five events that if they happened would be just as big a game changer as the Kindle.
Jane Friedman has written two excellent posts on using pop-ups on websites. I hate them but apparently they work. Jane comes from the same viewpoint but she has delved into why they work and what her experience of using them is. A very interesting examination of a modern website feature.
Bob Mayer has a pair of interesting articles on why he thinks publishing hasn’t plateaued and what he thinks authors can do to thrive in publishing now. Niche is where it is at. Carve out your spot.
Mediashift have an interesting article on bringing in Beta readers much earlier in the publishing process. They are trying to eliminate the reason why books don’t earn out. What do readers want to read? Then commission the book. They decided to give it a go with kid’s books. Do kids want to read about Vampire Cinderella? (Start with the cover and then write the book to go with it. Advice I have heard from the SP podcast guys.)
The Alli Blog has some great articles so have a trawl around when you stop off to read this little gem on short print runs and why they can be very valuable.
In The Craft Section,
Recently I had to do a novel synopsis in a hurry. Here are two excellent resources to Bookmark
Jane Friedman – Novel synopsis. and How to write a novel synopsis from Glen Strathy.
The single best way to write powerful themes– K M Weiland Bookmark
5 great writing tips from J K Rowling – Now Novel
12 questions to ask your character about the setting they are in– C S Lakin-Bookmark
What is arch plot and classic design– Ingrid Sundberg- Bookmark
In The Marketing Section,
Elizabeth Spann on preorders
Why you need to learn to create visuals for marketing– Rachel Thompson
To Finish,
The Olympics… you can’t get away from them in a sports mad country. As they are happening overnight for us a lot of people are bleary eyed in the morning here. Joanna Penn pulled out a piece she wrote when she was in the thick of the Olympics in London. It’s still relevant for authors. Ten things the Olympics can teach writers.
Maureen
@craicer
About Maureen Crisp
Maureen Crisp has been writing her weekly publishing roundups for over seven years. She is a traditionally published children's author as well as indie-published. She lives in New Zealand and is heading the team organising the 4th National Conference of Children's Writers and Illustrators. She is currently trying her hand at writing a children’s book series if she can drag herself away from forever tweaking her Mars novel or obsessing over space.